Bächle
Specialty Coffee in Freiburg
Bächle is Freiburg's go-to specialty coffee shop.
Patrons can enjoy the highest quality coffee in the most simple, honest and minimal way. Juliane, the founder, sought my expertise to shape a brand identity that would honour these values.
The Concept
She named her coffee shop after the Freiburg Bächle, one of the city’s most famous landmarks. They are small water-filled runnels that can be seen along most streets and alleyways in the old city.
Inspired by the structure of these runnels, we build a customised typography for the logotype and a dynamic pattern that accompanies every piece of design, from signage to business cards.